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SANDRO MEN, INSPIRED BY 70’S COWBOY LOOKS

Throughout the seasons, the SANDRO Men design studio likes to explore the aesthetic codes of its youth. Lulled by films such as Once Upon A Time in the West and Macadam Cowboy, SANDRO’s creative teams were keen to celebrate WRANGLER’s heritage, and reinterpret 70’s archive models of the singular WRANGLER aesthetic.

Ten pieces make up the collection. Inspired by 70’s cowboy looks, three jacket-trouser sets express WRANGLER’s signature codes: flat rivets, flap seams, W-shapes pocket topstitching, WRANGLER branded leather labels, and a fifth trouser pocket. The first set is designed in brown wool polyester. The other two outfits are in faded denim with different shades of indigo. Finally, two sweatshirts and two cotton T-shirts complete the collection. They are available in black and beige, and feature an embroidered WRANGLER rainbow logo.

For WRANGLER and SANDRO, it was essential to make each piece of this capsule collection as sustainable as possible. For example, the tobacco polyester wool jacket-trousers ensemble was developed using 50% recycled polyester, promoting a circular production process and limiting environmental impact. The denim washes comply with the requirement of the EIM (Environmental Impact Measurements) system, which measures the environmental impact of denim washing and finishing processes in terms of water and energy consumption and the use of chemicals. They have been awarded <<Low Impact>> status under this assessment system. Finally, the cotton jersey pieces are made from organically grown cotton fibres (cultivated without GMOs, chemical fertilisers or pesticides, and limiting water consumption).

Conceived by the SANDRO Men design studio, this capsule collection is intended to be versatile, for both men and women. This fluidity of genres and porosity of styles is the very essence of SANDRO, where the Women and Men studios take pleasure in creating pieces that can be worn indifferently of all genders.

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