For 2021, Bell & Ross has developed an initial collection of watches inspired by the graphic charter of the Alpine team. Under the name Alpine F1® Team, this series comprises three sporty and sophisticated avant-garde timepieces. The stopwatch function has been inextricably linked with motor sports since time immemorial. It serves to measure short periods of time and thus the speed of racing cars.

Stylish, functional and easy to read, these three watches reiterate all the Bell & Ross know-how in the field of professional watchmaking. They are called the A521, in reference to the current Alpine A521 single-seater. Relatively similar, the dials of these sporty timepieces reflect the visual identity of Alpine, in particular the constructor’s basic colour code of blue, black and white. They also call on cutting-edge materials tested on Formula 1 cars.

These exceptional watches will be worn throughout the 2021 season by the staff of the Alpine F1® Team.

BR V3-94 A521


This is the simple and effective instrument watch par excellence. Its round steel case with a diameter of 43 mm is drawn from the Vintage collection.

The dial includes 12 numbers painted in white, which contrast with the surrounding black to ensure optimum legibility. The typeface in italics conveys and idea of speed and momentum. The two stopwatch counters are configured as stars and white circles, calling to mind the racing car’s wheel rims. They also offer a glimpse of the watch mechanism. The counterweight of the central second hand of the stopwatch takes up the stylised “A” of Alpine. A mini red, white and blue flag at 6 o’clock recalls the French origins of Alpine. The duotone speedometer function allows the owner to calculate the speed

of a racing car. Used in conjunction with the stopwatch, the two-way rotating bezel marks the time in even greater detail.

Two straps are available: conventional

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