SK-11 PITERATM Essence Collection
In partnership with The Andy Warhol Foundation1, global prestige skincare brand SK-II invites you to Broadcast Your Beauty with the new Andy Warhol X SK-II PITERATM Essence Limited Edition collection.
Inspired by a shared beauty philosophy that all is beautiful, the Andy Warhol X SK-II PITERATM Essence Limited Edition collection features three famous quotes from the pop art icon himself: “All is pretty”, “If everybody is not a beauty, then nobody is”, “I’ve never met a person I1 ©The Andy Warhol Foundation for the Visual Arts, Inc. wouldn’t call a beauty”. The bottles also feature a bold, iconic technicolor print that is a signature of “Andy Warhol T.V—a broadcast medium that Andy Warhol loved to experiment with in his pop art creations.
“We’re thrilled to collaborate with SK-II on the unique Andy Warhol X SK-II PITERATM Essence Limited Edition series which celebrates Warhol’s inclusive view that everybody is a beauty,” shared Michael Dayton Hermann, Director of Licensing, Marketing, and Sales at The Andy Warhol Foundation. “Warhol’s non-conformist spirit is brought to life in this distinctive collaboration with SK-II blurring the lines between art, mass media, and commerce. We are delighted that this project will generously support the philanthropic work of The Andy Warhol Foundation and its ongoing efforts to support artists in all communities, including those that are often marginalized.”
PITERATM Essence is SK-II’s signature and most awarded2 bestseller. With its unchanged formula, PITERATM Essence contains over 90% PITERATM—SK-II’s exclusive and naturally derived ingredient crafted from a proprietary fermentation process of a unique yeast strain. Dubbed as “Miracle Water” in Asia, PITERATM Essence is loved by millions of women around the world for its transformative power to Crystal Clear Skin3 The Andy Warhol X SK-II PITERATM Essence Limited Edition collection comes in a gift set with a unique Andy Warhol TV inspired pouch made from ECONYL® regenerated nylon, an infinitely recyclable sustainable yarn made from ocean and landfill nylon waste like abandoned fishing nets.
“At SK-II, we are constantly decoding pop culture to connect with the consumers of this generation—especially the millennials and Gen Z.” shared GaYoon Jung, Senior Brand Director, Global SK-II. “The Andy Warhol X SK-II PITERATM Essence Limited Edition collection is our biggest art collaboration yet. With this collection we are pushing the boundaries of pop culture to connect with our consumers through aspects in life they value like art and a meaningful purpose. Inspired our shared belief in the potential of beauty that exists in everyone and diversity in beauty, we hope The Andy Warhol X SK-II PITERATM Essence Limited Edition 2 From 2003 to 2018, Facial Treatment Essence has won over 330 beauty awards, making it the most awarded product in SK-II. 3 “transformative power to Crystal Clear Skin with regular use” collection will give everyone the confidence to broadcast their beauty this holiday season with Crystal Clear Skin.”